Angling Trade: JANUARY 20, 2011 — New Reservation Management System available to the fishing industry.
“Some shops, outfitters, and marinas run as many as a dozen or more guides and boats during their peak season,” says Capt. Andy Parker, founder of Spotted Tail Outdoors, makers of Spotted Tail RMS, a fully functioning reservations management system that helps fishing guides and outfitters be efficient, organized, and informed. “The problem with relying on a paper calendar or central computer to fulfill the reservation and scheduling function is distributing the information,” continues Parker. “Spotted Tail RMS is web-based, making it accessible from almost anywhere. This is especially valuable when dealing with guides who are independent contractors because they can log in securely from remote locations. They can see exactly when they are scheduled to work, who the clients are, and any other info necessary for them to do their job” In addition, the ability to quickly view client contacts, booking histories, and send confirmation emails helps to manage lasting impressions.
The software also has the ability to generate useful reports about business performance. Reports that show revenue, customer balances, guide payroll, and performance stats are extremely helpful in analyzing how a company is doing; and having that info available at the click of a button can save a significant amount of time and money.
Parker points out, “We recognize that not every business operator is a software guru, so we’ve tried to keep the user interface as simple and intuitive as possible. That way, business owners can spend more time on their real business, and less on the tools needed to run it.”